Probably one of the most important steps in establishing any business is to build a name brand. But how do you assure your brand name does not get misused or infringed upon? Well, the answer is to trademark your name in Canada. A “trademark” will protect your brand identity and provide exclusive rights for a business name, logo, slogan-even a sound. In this blog, we will explain how to trademark a name in Canada, the costs involved, timelines, and types of trademarks, as well as some tips on how to protect your brand. What is a Trademark? A trademark is one aspect of intellectual property rights, which protects the… Read More
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